Experience Education Skills Tools
Senior Designer · HCMC, Vietnam

Hao Ta

Brand Identity · Editorial Systems · Digital Experiences

Senior designer specializing in brand identity, editorial systems, and digital experiences. 9 years delivering high-quality work across industries, leading cross-functional teams, and shipping 70+ projects per year with a 100% on-time rate.

9
Years Experience
70+
Projects / Year
1.8M
Monthly Readers
Designer
Feb 2024 – Present
Codex Digital — Creative Agency, Remote
  • Own end-to-end design for identity, advertising, and digital; deliver dozens of campaigns per quarter across insurance, retail, B2B, and consumer products.
  • Managed up to 20 concurrent projects; shipped 70+ annually with 100% on-time delivery; reduced revision cycles through clearer specs and QA.
  • Partnered with Creative Director and cross-functional teams to produce assets that drove CTR, sign-ups, and brand lift.
  • Earned Spotlight Employee Award (2024, 2025) for outstanding performance and reliability.
Freelance Senior Designer
Oct 2021 – Jan 2024
Independent
  • Developed logos and identity systems for various brands, improving market presence and client engagement.
  • Notable projects: Hoang Thien Homestay & Sports, Basketball NSW Logos.
Senior Graphic Designer
Oct 2018 – Sep 2021
InBold — Creative Agency, HCMC
  • Co-led a 12-person team: scoped work, delegated tasks, and set deadlines; improved throughput and reduced error rate through QC checklists.
  • Secured first-pass approvals in 90% of client reviews.
  • Supported 80% of layouts for 16 publications; publications reached 1.8M monthly readers and 2.1M digital users.
  • Specialized in visual identity, marketing/advertising, final artworking, and QA across industries.
Graphic Designer
Oct 2017 – Sep 2018
SCE Project — Architecture, HCMC
  • Collaborated with 15+ architects and interior designers on brand and visual communication across 5+ key projects.
  • Delivered editorial and presentation assets for projects across 5+ Indo-Pacific countries; reduced approval time by standardizing decks and handoff.
Junior Graphic Designer
Jan 2016 – Sep 2017
ThietThach Group — Construction, HCMC
  • Created marketing materials aligned with brand guidelines; delivered on time with consistent QA.
  • Contributed to communications and events with creative assets, increasing campaign reach and engagement.
University of Science VNU-HCM
Coursework toward B.S. Computer Systems Networks & Telecommunications
2009 – 2013
Brand
Logo, Identity Systems, Guidelines, Packaging
Print
Editorial Design, Publications, Collateral, Production Artwork
Social
Campaign Assets, Visual Content, Social Templates, OOH
Leadership
Creative Direction, Design Thinking, Workflow, QA
AI
ChatGPT, Gemini, Grok, Perplexity — ideation, copy, research, QA
InDesign Illustrator Photoshop After Effects Premiere Pro Figma Framer Canva Microsoft Office